The Audience Academy by David duChemin

You Put Your Heart & Soul Into Your Creative Work. So Why Leave It Out Of Your Marketing?

 Very few artists, makers, and creators love marketing. It's a necessary evil, they say. But is it? What if, instead, it could be a way to grow and connect deeply with an audience that loves what you create for them, will share your work with the world, and support that work with their time and money?  What if the way you put your work into the world could feel less soul-sucking and more like soul-craft? 

 
Your audience deserves better than slick tactics and a crappy 'newsletter'. 
So do you.

When we look at marketing as anything less than a deeply human effort to connect and engage our work with its ideal audience, we diminish that work and the incredible impact it can have with the right people. And that's when we start feeling like we need to take a shower and just call the whole thing off. 
 
Your audience deserves better, and so does your creative work.

 
What if, like the things you make, your marketing was a gift?  

Marketing is not shameless self-promotion. In fact, it's not really about you at all. It's about others, what you can do for them with your creativity, and how well you communicate that to a growing audience who loves what you make and do. 
 
When you adopt this paradigm, your marketing changes forever. It becomes easier. More human. Less affected. Your marketing becomes a give rather than a take. When you put your work into the world like this, everything changes.

Join The Academy

 
 The Audience Academy is a free bi-weekly email for artists, makers, and creators who want to grow their audiences so they can make a difference, make a living, and make more art. As someone who's made his living in the creative arts for over 30 years, and wouldn't trade it for the world, I want to help you do the same.   Just tell me where to send it and I'll also send you a copy of Encore! 3 Ways to Stop Marketing and Start Building an Audience That Wants More, a short guide to putting as much soul into your marketing as you put into your creativity.  
Your trust means everything to me; your privacy is guaranteed, and you can unsubscribe the minute you get tired of me. Promise.

Praise for The Audience Academy

The Fog is Lifting!
 

"The Audience Academy emails have been super helpful to me from the start. They provide answers to questions I have wrestled with for a long time, and, at the same time, raise issues I had never considered before. For the first time, the fog is lifting and I am getting some clarity on who my audience are, and how to engage with them in a meaningful way." ~ Astrid McGechan

A Confidence Boost.
 

“The Audience Academy articles have been such a fresh breeze in a world saturated with marketing advice. I love David’s human-focused and personal approach versus just collecting likes on social media, and I look forward to receiving each new email for the confidence boost that I can, in fact, do this.” ~ Bethany Perron

Leaning in and Engaged.
 

"It is a pleasure to be a subscriber to your Audience Academy newsletter. You have me leaned in and engaged with the ideas and stories you share, which is an uncommon experience for me when it comes to content from photographers. Thank you for your point of view and the expertise you bring." ~ Kelly Ferguson

So Helpful!
 

"These emails have been so helpful to me. This one today just totally hit the nail on the head for me. This one has resonated with me the most so far. It sparked some creative thoughts immediately. Not only thoughts, though.. but enthusiasm to create something out of my images and purposely start building and serving an audience at last. Thanks a lot for all the inspiration!" ~ Erik Seres
 

My name is David duChemin. I'm a life-long creative and entrepreneur. A former comedian turned humanitarian photographer, best-selling author, and podcaster, I have made both a life and a living from my creativity, for over 30 years, and I want to help you do the same. Let me know where to send it and I'll begin sending you The Audience Academy, free, every two weeks. 
 
If you want more, you can find my photography here and I welcome you to explore the Christmas pilgrimage in northern Ethiopia, to swim with whales in Tonga, or meet the Spirit Bears in Canada's beautiful Great Bear Rainforest. You can find many of my books here on Amazon, and my podcast, A Beautiful Anarchy, here.

You Put Your Heart & Soul Into Your Creative Work. So Why Leave It Out Of Your Marketing?

Very few artists, makers, and creators love marketing. It's a necessary evil, they say.

But is it? What if, instead, it could be a way to grow and connect deeply with an audience that loves what you create for them, will share your work with the world, and support that work with their time and money?

What if the way you put your work into the world could feel less soul-sucking and more like soul-craft?

Your audience deserves better than slick tactics and a crappy 'newsletter'. So do you.

What if, like the things you make, your marketing was a gift?

Join The Academy

Just tell me where to send it and I'll also send you a copy of Encore! 3 Ways to Stop Marketing and Start Building an Audience That Wants More, a short guide to putting as much soul into your marketing as you put into your creativity.

Praise for The Audience Academy

The Fog is Lifting!

A Confidence Boost.

Leaning in and Engaged.

So Helpful!

Your audience deserves better than slick tactics and a crappy 'newsletter'.
So do you.